Optometrists were losing market share to online retailers and needed a smart solution. Optometrists also had stock backing up in clinic. They wanted to solve the problem of overstocking and decrease in sales.
Our solution was Optomeyes, a web portal that allows optometrists to compete with cheap online contact lens retailers and also assign patients contact lenses through a custom-built customer-facing app - Sparkle. Sparkle works in tandem with Optomeyes, to provide Optometrists and their patients the best possible service when purchasing contact lenses.
The patient's contact lens information is stored making it quick and easy for them to reorder. The stock problem was also solved by distribution going straight from the manufacturer which means no more stock overload and storage issues. Win, win!